For 53% of marketers, blogging is their leading content marketing priority because 77% of internet users read blogs. This explains why blogging and vlogging (video blogging) have grown so dramatically over the past few years. But writing blogs is one thing; getting conversions—making the blog serve as a way to bring in sales leads—is an….
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Almost all businesses and advertising agencies are using online advertising of some kind within their marketing mix. This means that the digital space is crowded with ads from various businesses, including your competitors. What does this mean for your advertising efforts?
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As a business owner or marketer, if you want your business to be a success online, the first step is to ensure its visibility. This explains why 96% invest in paid search—with about 88% of them spending on paid social media. This is because paid search has quite a few incredible benefits, the most significant one….
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“Almost everyone uses social media.” This might’ve been a sweeping statement even a decade ago, but it’s not anymore. Over 3.6 billion people are using one or more social media platforms right now, and this number is expected to grow to 4.41 billion by 2025. So, if your digital marketing agency isn’t focused on building your….
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